| - |
The competition (or
lack of it), your product or service fees. If you have
a “one of a kind” then the higher the initial
price may be palatable to clients. |
| - |
The sensitivity of your clients
to pricing for your type of product or service. |
| - |
The price elasticity (the lower
the price the more you sell and vice versa). Keep in
mind what you have to sell in order to make a profit,
and then chart out the variations in prices and quantities
to sell in order to pinpoint the right one. |
| - |
The value of the product as it relates to the price. |
| - |
The position you have established for your product. |
