| It's the
nightmare that every businessperson experiences: a shouting match
with a customer or client.
Flush with frustration over something gone wrong, the client or
customer flies into an uncontrollable rage. Complaints crescendo
into shouts, accusations fly and, sad to say, an occasional profanity
slices what little silence remains.
Although every businessperson needs a bucket of water to douse these
sorts of fires, it's hard to know where to reach amid the flames.
Here are seven at-the-ready responses that may help tame even the
most unpleasant situation:
| 1. |
"Let's
go over what's happened." This simple phrase covers several
powerful areas. For one thing, by asking your client to recount
the wrong, you're forcing them to think, not just vent. That
can smooth things considerably. On top of that, you're letting
the other person know that you're genuinely interested in
his or her version of what happened. Lastly, it deals you
some time to listen and, hopefully, devise a solution to the
problem at hand. |
| 2. |
"Let's get together
to talk about this." If a client is screeching at you
over the phone, suggest that you meet face to face to iron
out what's wrong. Again, that can inject some much-needed
cooling down time into the situation. And, no matter if your
customer is a quick-to-back-off bully or simply conscious
of behaving more civilly face to face, chances are good that
your conversation will be far more controlled and productive
when you actually get together. |
| 3. |
"Let's have someone
else hear what's happened." Confrontations between customers
and business owners are akin to two rams butting heads; not
only is there little movement one way or the other, you can
end up with a mountain-sized migraine for your trouble. Another
way to defuse the situation and work toward a resolution is
to call in a third party. This could be a partner or someone
else with whom you work. Have them listen to the issue. Make
sure this informal arbiter knows that he or she should approach
the situation as objectively as possible; that may cue both
you and your customer to do the same. |
| 4. |
"Let's see what we
can do to resolve this." Having heard every possible
side of the story, this reaffirms your intent to hammer out
a solution that's satisfactory to everyone involved. Not only
that, but your commitment to a fair resolution also moves
past the accusation and moves toward identifying what went
wrong and taking reasonable steps to correct it. |
| 5. |
"Let's hear how you
think we should solve this." Be selective in choosing
this strategy. If you already understand what the client wants
— and it's unacceptable — then this is not the
right line to use. But if a resolution isn't obvious, you're
tossing the issue into your customer's lap, which may help
her appreciate your perspective and, in turn, suggest a reasonable
conclusion. Conversely, the customer may suggest a resolution
that costs you and your company big, so you need to step carefully
here. Gauge where the other person is with this tack —
the more steam he seems to have let off, the greater the chances
for success. |
| 6. |
"Let's talk about ways
this won't happen again." This is the death knell for
what once was a customer tirade. Once more, this demonstrates
your interest in both your client's ideas as well as your
ongoing commitment to solid customer care. Not only have you
worked carefully to craft a suitable conclusion to the issue
at hand, you also want to make doubly sure that this particular
problem never resurfaces. And, should your client offer ideas
that seem reasonable, implement them to make certain the dead
stay six feet down. |
| 7. |
"Let's use 'let's'
as much as we can." Of course, you wouldn't actually
say this out loud, but note that the prior six ideas all begin
with the first person plural. No matter how you approach the
problem of a peeved customer, try to be as inclusive as possible
in every solution you offer. For one thing, that immediately
defuses the "us versus them" landmine. For another,
you also let the person on the other side of the issue know
that you consider a common understanding as an important outcome
to the discussion. |
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