MFG Solicitors

Based in the Black Country and Worcestershire, MFG Solicitors, provide legal services to individuals and organisations engaged in almost every type of business and vocation. Specialist services include agriculture and rural affairs, financial planning and comprehensive tax planning, for both private and commercial clients.

MFG first met the JE Consulting team in early 2003, when they were asked, along with four other marketing firms, to present ways in which they could assist MFG to develop and action a strategic marketing plan for the practice. JE Consulting was chosen above all the other marketing agencies, as they were considered to offer the most comprehensive package. Suzanne Lee, a partner at MFG, says, “At the time of meeting JE Consulting we were in the process of restructuring, and wanted sound professional advice on how we could move forward with the development of the firm. We needed to be assured that the firm we chose understood the legal market and the needs of our existing and potential clients”.

Since working with MFG, JE Consulting has assisted the firm with many marketing projects, which has included the launch of their new Commercial Centre in Halesowen, the design and implementation of a new web site, which was created and designed by JE Consulting’s in-house web designer, as well as press relations, training and marketing plan development. Explaining the relationship between the two firms, Suzanne says, “Working with the JE Consulting team means there is no need to have a qualified marketing person, or department, on site, they provide a completely outsourced service in all disciplines of legal service marketing. We also have the benefit of an independent firm, with no hidden agenda or office politics, which is great for ensuring projects are moved forward”.

During their work together, JE Consulting has helped raise staff awareness in regards to marketing and public relations, as well as ensuring that the need for restructuring within the firm was handled professionally. Explaining why she has recommended JE Consulting to other businesses, Suzanne says, “It’s good to work with a team who can take a step back from the firm and give us an honest opinion. The whole team are great to deal with, which is a good reflection of how close they must work together”.