The popularity of microblogging social network Twitter keeps on rising with 50 million active users logging in each day and 100 million active users logging in at least once a month, according to CEO Dick Costolo.

There are 200 million registered users of the website but it still remains open to debate how many of those users are actively using the microblogging site.

If the figures are true, it would mean that the number of active users logging in at least once a month is up 82 percent since the beginning of the year.

Twitter has established itself as an extremely successful marketing tool, with companies across the globe investing in it. Twitter has also become the place to find out the latest news with breaking news hitting the social media platform before television broadcasts and newspapers.

And of course, Twitter can now be accessed through various devices so users can Tweet from any location, not just from their desks. Dick Costolo said that some 55 million users log on to Twitter from their phone or tablet every month. But web-based users are on the rise too with Twitter.com now seeing 400 million visitors a month, up from 250 million at the beginning of the year.

Less than 40% of users have not tweeted in the last month, according to the CEO, preferring to simply follow the timelines of others.

Mr Costolo said: “We’re excited about that number, that’s super healthy.”
Twitter says it expects to add 26 million active users between now and the end of the year.

Twitter now hosts roughly a billion tweets every five days, 230 million tweets every day, and has hit a new record for tweets per second: 8,900. That record was set the Sunday before last, when Hurricane Irene hit New York and Beyonce announced her pregnancy on stage at the MTV Video Music Awards.

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