By Callum Macrae, Marketing Director It’s really important that your business ranks highly on Google, otherwise you risk losing clicks, phone calls and conversions to your competitors. However, whilst SEO used to be the only Read more
By Callum Macrae, Marketing Director Let’s talk about the sandwich that blew up my LinkedIn last week. Strawberries… and cream… in a sandwich. Packaged like a humble lunch item, nestled innocently next to egg mayo Read more
By Callum Macrae, Marketing Director I’ve seen far too many businesses treat email marketing like a tick-box exercise. Write something bland, send it out, hope for the best. But that’s not how you build relationships, Read more
Multi-award-winning accounting firm Mazuma has appointed accountancy marketing specialists, JE Consulting, as part of their growth plans to expand and continue their unrivalled growth. The appointment of JE Consulting is part of Mazuma’s wider plan Read more
By Jo Edwards, Senior Director What sets you apart from all the other businesses doing the exact same thing as you? What are your unique selling propositions (USPs) and the distinctive angle that makes your Read more
Everyday, new headlines emerge about the incredible potential of AI, but how can you use it to help you win more work? It’s time to introduce a new term, that is likely to become more Read more