A blog without personalisation is like a message in a bottle, bobbing around, somewhere in the North Sea. Maybe, if you’re lucky, a family of dolphins or the occasional crab might read your work. Yes, Read more
A new report from global outsourced communications provider Moneypenny has revealed the UK’s top phone peeves when contacting businesses. 35% of people hate calls not being answered, 34% are put off by annoying hold music, Read more
AI isn’t just a buzzword—it’s reshaping how we think about creativity and connection in our lives, including social media. As AI becomes a mainstay in marketing toolkits, finding the balance between efficiency and authenticity has Read more
We’re always looking to maximise the competitiveness of our clients’ marketing strategies. With our current clients, this involves getting to know the intimate details of their current practices and communicating with them to tailor advertising Read more
The first thing that some businesses do in a downturn is slash their marketing budget – is this good housekeeping and business prudence or a knee-jerk reaction that will have long-term consequences? A big mistake Read more
It’s time to refocus your marketing efforts. Up until recently, the baby boomer generation (otherwise known as boomers or people born between 1946 and 1964) were considered illiterate in the social media space. Excluded, many Read more