By Tom Mason, Communications Director Pay-per-click (PPC) advertising might be the closest thing to having a marketing tap that you can turn on and off again. (Although that’s a very simplistic view so please don’t Read more
What are Google Ads (PPC) and why does it matter to our clients? Google Ads is a form of PPC (pay per click) that helps businesses show at the top of Google when people are Read more
We have been shortlisted for a Midlands Marketing Award after helping a family-run care provider use AI search, digital strategy and storytelling to compete with some of the biggest names in the sector. We have Read more
By Todd Gravestock, Creative Director Recruitment in the care sector is notoriously hard and when we do marketing for this industry it’s always with employer brand in mind. Care providers are often competing for the Read more
In simple terms, what are events and why do they matter to our clients? Events give companies the opportunity to get in front of target audiences, share information and start real conversations. What’s one practical Read more
I have quite a varied career in social media that has seen me working for journalists, charities and residential care companies. I’ve had a drive to create for as long as I can remember, starting Read more